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Meet MyGamePlan Co-Founder Dries Deprest

Date - 06/06/2023

In a world where data and technology permeate almost every aspect of our lives, combining my three biggest passions - football, digital products, and data analysis - was a no-brainer for me. Today, as the Chief Technology Officer (CTO) of our innovative tech start-up that provides a data analysis platform for soccer clubs, I can honestly say I've found my dream job. Here’s the story of how it all came together.

Background & Experience

I’ve always been a sports enthusiast, and football, in particular, has had a significant role in my life. The thrill of a well-executed strategy, the exhilaration of a last-minute goal, and the shared sense of camaraderie and team spirit inherent to the game have always resonated with me. Growing up, I spent as much time on the field as possible, both playing and watching the game I love. This fascination with football didn't just end on the pitch; it was an integral part of my life, shaping my values and passions.

Co-founder of MyGamePlan Dries Deprest standing in a football stadium on the pitch and holding a human-size mobile with a football application on it.

Parallel to my love for sports, I developed a knack for building digital products. It was a fascination with creating something from nothing that initially drew me to this field. But what kept me engaged was the thrill of seeing people interact with a product I built, solving problems and improving their lives through technology. It was this passion that steered me into the realm of technology and data, which ultimately gave birth to our start-up.

Before co-founding this start-up, I spent several transformative years at McKinsey & Company. As a product manager and data scientist, I worked with a talented team of individuals, solving complex business problems using data and technology. This experience taught me valuable lessons about the intersection of technology, business, and user needs. It was an incredible opportunity to learn, grow, and hone my skills. My time at McKinsey also served as a catalyst, fueling my dream of creating a product that combined my love for football and technology.

During my tenure at McKinsey, I saw how powerful data could be in shaping business strategies and driving success. It occurred to me that this kind of data-driven decision making could be a game-changer in the sports industry too, particularly in football, which was something I was deeply passionate about. This realization was the spark that led to the foundation of our start-up.

Founding MyGamePlan

Co-founding and building our tech start-up has been a fascinating journey. We've built a platform that empowers soccer clubs to make more informed decisions based on data analysis. Our goal is to revolutionize how football clubs operate by leveraging the power of data, giving them the insights they need to succeed both on and off the field.

Reflecting on my journey, it’s a testament to the power of passion, hard work, and the willingness to take risks. I feel incredibly fortunate to combine the things I love into my career – football, digital product development, and data science. I’m looking forward to what lies ahead as we continue to push the boundaries of what's possible in the intersection of sports and technology.


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