Al Qadsiyah sign with MyGamePlan

We are delighted to welcome Al Qadsiyah to MyGamePlan, as our second Saudi Pro League customer.

They join us as AI and automation are reshaping how an analysis department works. With MyGamePlan, the club will automate their tagging and get access to MGPT, our AI Football Assistant, which lets them ask any question in plain language and get the answer, with the video behind it, in seconds.

Our agreement covers three modules: team performance, opponent analysis, and player development modules, all built around the club's own playing style.

What changes in the analysts' week

Competing on two fronts increases the fixture list, but the time available to the analysis staff is still limited. The bottleneck is the coding: hours of manual tagging for game before the analysis even begins.

Al Qadsiyah's own tagging structure sits inside MyGamePlan, so every game arrives already coded against it, in the club's own language, ready to open in the their video tool. The workflow does not change, but the manual work inside it disappears.

Every opponent game will be automatically tagged and delivered as an XML in that exact structure, with coverage extended to their AFC Champions League games so the same workflow runs across both domestic and continental matches.

An AI assistant coach on the staff

MGPT sits on top of the club's own game model rather than using a generic stats database. An analyst types a question the way they would say it out loud: where is this opponent vulnerable at goal kicks, which of our strikers made the most runs in behind over the last five matches, how did we defend transitions after the substitution. The answer comes back immediately, backed by data and with the clips attached.

First Team Performance Analyst Augusto Pons said: "Automating the XMLs is what saves us hours, but that is just the starting point. The real power is how specific I can be. I can build any visual I can think of, and when the coach asks me something on the spot, I don’t have to go away and prepare it. I just ask MGPT and I have the answer straight away."

What makes Al Qadsiyah's decision stand out is that they had the resources and the expertise to build this themselves. Few clubs invest in their own data department the way they have, and choosing to bring in an outside platform says a great deal. It is the strongest endorsement we could ask for.

Head of Data, Innovation and Technology Tiago de Melo Malaquias said: "We are a club that builds. We had our own automated pipeline well underway, so this was a real build-versus-buy decision for us. On video especially, we realised that even if we kept building, we would never catch up to what MyGamePlan already does. Augusto put it simply: we shouldn't be developing this, we should be using it."

MyGamePlan Co-Founder Berten Knaepen added: "Al Qadsiyah are one of the most ambitious clubs in Saudi football, with the resources and the expertise to build their own tools. That they chose to work with us instead tells us we are building something genuinely useful. We are proud to support them across the Saudi Pro League and the AFC Champions League."